Project

Cafe Makani is a standard Malabar cafe that aims to grow like Starbucks with a hinge of Malabar taste.

Challenge

With a very locally rooted concept but to attract its audience around the globe, Cafe Makani needed an elegant brand appeal that welcomes anyone into the cafe but still gives the best taste of local Malabar flavours. We crossed this hurdle with a fusion concept in branding, experimenting new and rare colour palette and classy designs with illustrations.



Whyletz branding Cafe Makani Strategic brand management company in kochi and dubai


Whyletz branding Cafe Makani Strategic brand management company in kochi and dubai


Whyletz branding Cafe Makani Strategic brand management company in kochi and dubai


Whyletz branding Cafe Makani Strategic brand management company in kochi and dubai


Whyletz branding Cafe Makani Strategic brand management company in kochi and dubai


Whyletz branding Cafe Makani Strategic brand management company in kochi and dubai


Whyletz branding Cafe Makani Strategic brand management company in kochi and dubai


Whyletz branding Cafe Makani Strategic brand management company in kochi and dubai


Whyletz branding Cafe Makani Strategic brand management company in kochi and dubai


Whyletz branding Cafe Makani Strategic brand management company in kochi and dubai

Result

Cafe Makani stands out like a foreign brand, but it serves the best of Malabar Taste.

Deliverables

Brand Identity, Applications, Graphics, Menu & Marketing Collaterals.




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